Which of the Following Message Execution Styles Focuses on the Company's

question 89

Multiple Choice

Which of the following message execution styles focuses on the company's skill and knowledge in making the product?

• A) endorsement
• B) scientific evidence
• C) slice of life
• D) technical expertise
• E) testimonial evidence

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Definitions:

Group

A number of individuals or things considered together because of similarities or a common purpose.

Team

A group of people brought together to use their individual skills on a common project or goal.

Job Sharing

An employment option in which one full-time job is divided among two or more people according to predetermined hours

Branding

The process of creating a unique image, identity, and reputation for a product, service, or organization in the consumer's mind through marketing, logos, design, and consistent themes.