Some Products That Have Entered the Decline Stage Have Been

question 115

Multiple Choice

Some products that have entered the decline stage have been cycled back to the growth stage through ________.

• A)repositioning
• B)concept testing
• C)business analysis
• D)innovation management
• E)customer-centred product development

---

Definitions:

Direct Sales

A business model where products or services are sold directly to customers, bypassing traditional retail channels.

Inspire

To fill with the urge or ability to do or feel something, especially to do something creative.

Marketing Mix

The combination of factors that can be controlled by a company to influence consumers to purchase its products, traditionally identified as product, price, place, and promotion.

Stable

Firm, steady, or not prone to sudden changes or deterioration, often used to describe economic or environmental conditions.