________ Are Consumer Products and Services with Unique Characteristics or Brand

question 28

Multiple Choice

________ are consumer products and services with unique characteristics or brand identification for which a significant group of buyers is willing to make a special purchase effort.

• A)Shopping products
• B)Unsought products
• C)Specialty products
• D)Industrial products
• E)Line extensions

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Definitions:

Pluralism Theories

A set of theories suggesting that power and influence in a society are distributed among a wide array of diverse groups and organizations.

527 Committees

Political organizations in the United States that engage in campaign activities, such as voter mobilization and issue advocacy, without directly coordinating with or contributing to individual candidates or parties.

Hidden Curriculum

The unwritten, informal teaching done in schools that imparts social norms, values, and beliefs to students beyond the formal curriculum.

Nonacademic Functions

are activities and roles performed by educational institutions that are not directly related to academic learning but support well-being and socialization.