The Answer to the Customer's Question,'Why Should I Buy Your

question 5

Multiple Choice

The answer to the customer's question,'Why should I buy your brand?' is found in the ________.

• A)quality image
• B)customer services
• C)value proposition
• D)differentiation
• E)pricing and promotion structure

---

Definitions:

Monopolist

A single seller in a market who has significant control over the supply of a particular good or service, often leading to less competition and higher prices.

Tit-For-Tat

A strategy in game theory where a participant mimics the actions of their opponent, typically in retaliation or as a form of reciprocal behavior.

Cooperatively

This term describes actions or operations done jointly by a group or parties working together towards a common goal or benefit.

Imperfect Competition

A market structure in which no firm is a monopolist, but producers nonetheless have market power they can use to affect market prices.