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An extruded plastics manufacturer is in the process of dividing a market into distinct groups of buyers with different needs,characteristics and behaviours who might require separate products or marketing programs.Which of the following is this firm doing?
Self-Fulfilling Prophecy
An anticipation that comes to pass as a result of a positive feedback loop between one's actions and beliefs, making it true either directly or indirectly.
Belief
An acceptance that something exists or is true, especially one without proof.
Fulfillment
The achievement of something desired, promised, or predicted, leading to satisfaction or happiness.
Self-Fulfilling Prophecy
The phenomenon where an individual's expectations about another person or situation cause that expectation to become a reality.
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