Which of the Following Is NOT a Major Category in the Promotion

question 122

Multiple Choice

Which of the following is NOT a major category in the promotion mix?

• A)advertising
• B)sales promotion
• C)public relations
• D)market positioning
• E)direct marketing

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Definitions:

Key Activities

Essential actions or tasks that an organization or individual undertakes to achieve their objectives or execute their business model.

Engagement Strategy

A plan of action designed to increase the interaction and participation of an audience with a brand, product, or service.

Audience Strategy

A planned approach to effectively identify, understand, and engage a specific audience to achieve a particular goal, such as increasing brand awareness or conversion rates.

Strategic Social Media Marketing

The use of social media platforms with a deliberate approach to achieve specific business or marketing goals through engaging with a target audience.