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Imagine a species that was born with only 2 cones in the retina sensitive to colour-one in the red range and one in the blue range. We would predict that colour vision in this species would be most similar to a
Place Elements
Components of the marketing mix that focus on distribution channels and methods used to deliver the product to the customer.
Promotion Elements
Various components and methods used in marketing to communicate with the target audience, such as advertising, sales promotions, and publicity.
Marketing Research
Marketing research involves the systematic gathering, recording, and analyzing of data about issues relating to marketing products and services.
Market Research Activities
Comprise various tasks and processes used to gather, analyze, and interpret data about a market, including customer preferences, competition, and trends.
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