The Auto Theft Rates of Various Cities in a State

question 57

Multiple Choice

The auto theft rates of various cities in a state (for example: 15 thefts per 10,000 population) is an example of a(n) ________ scale.

• A) ordinal
• B) ratio
• C) nominal
• D) interval

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Definitions:

Identifying Potential Customers

The process of analyzing the market to determine who the target audience is for a product or service, often involving demographic and psychographic research.

Salesperson's Task

The duties and activities performed by a salesperson, including identifying potential buyers, presenting products or services, and closing sales.

Prospecting

The process of identifying potential customers or clients for your business's products or services.

Telemarketing

Personal selling conducted entirely by telephone, which provides a company’s marketers with a high return on their expenditures, an immediate response, and an opportunity for personalized two-way conversation.