Which of the Following Is Most Accurate with Respect to the Relationship

question 134

Multiple Choice

Which of the following is most accurate with respect to the relationship between sales strategy and corporate strategic decisions?

• A) Strategic decisions made at the corporate level should be consistent with sales strategy decisions.
• B) Sales strategy decision making should be consistent with strategic decisions made at the corporate level.
• C) Once the front line sales managers develop their sales strategy, the organization can determine its overall operational strategy.
• D) Generally, sales managers determine sales strategy without consideration of the corporate level strategies.
• E) None of the above are accurate.

Understand the principles of effective internal communications for maintaining strong organizational culture.

Identify the role of supportive leadership and employee engagement in a healthy corporate culture.

Recognize the importance of employee advocacy in strengthening organizational reputation.

Understand the concept of corporate culture and its impact on organizational success.

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Definitions:

Target Return-on-sales Pricing

A pricing strategy where the price is set based on a target return on the sales revenue generated, aiming for a specific profit margin.

Variable Costs

Variable Costs are expenses that vary directly with the level of production or sales volume, such as materials and labor.

Fixed Cost

Expenses that do not change with the level of goods or services produced by a business, such as rent, salaries, or insurance.

Competition-oriented

Focused on outperforming rivals in a market by differentiating products, services, or business practices.