LaTosha Is a Salesperson in the Performance Assessment Process

question 162

Multiple Choice

LaTosha is a salesperson in the performance assessment process. She is receiving feedback from her sales manager, sales support personnel, and her customers. This type of assessment is called?

• A) Standard Performance Assessment
• B) Circle to Center Assessment
• C) 360-Degree Feedback
• D) G.E. Sales Assessment
• E) None of the above

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Definitions:

Return On Investment

A measure used to evaluate the efficiency or profitability of an investment, calculated by dividing the return by the cost of the investment.

Advertising Value Equivalency

Advertising Value Equivalency (AVE) is a metric used in public relations to measure the benefit to a client from media coverage by comparing it to the equivalent cost if the space or time were bought as advertising.

Daniel J. Edelman

A prominent figure in public relations, founder of Edelman, the largest PR firm in the world by revenue.

Thought Leadership

An individual or organization's position as an authority within their field, often recognized for innovative ideas and insights.