_____ Are Individual, Stable Factors That Lead Consumers to a Heightened

question 20

Multiple Choice

_____ are individual, stable factors that lead consumers to a heightened sensitivity to service.

• A) Personal needs
• B) Lasting service intensifiers
• C) Stationery service intensifiers
• D) Customers self-perceived roles
• E) Situational factors

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Definitions:

Organization

An arranged group of people with a particular purpose, such as a business, government department, charity, or club.

Information Security

Protecting an organization’s information and information systems from unauthorized access, use, disclosure, disruption, modification, or destruction.

Passwords

Secret codes or phrases used to authenticate or grant access to a user into a secure system or area.

Cambridge Analytica

A now-defunct political consulting firm known for its role in the collection of personal data of millions of Facebook users without their consent, used for political advertising purposes.