What Is the Most Important Factor to Consider When Developing

question 21

Multiple Choice

What is the most important factor to consider when developing the promotional mix for a product?

• A) Position
• B) Communication mix
• C) Delivery method
• D) Price
• E) Target audience

Differentiate between a marketing plan and a business plan and their respective purposes.

Comprehend the importance of a distinctive product or service and its presentation in business documentation.

Grasp the concepts of writing style and tone suitable for business and marketing plans.

Know the various stakeholders and their critical perspectives on business and marketing plans.