There Are Six Categories of Product Strategy Alternatives for Small

question 67

True/False

There are six categories of product strategy alternatives for small businesses.

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Definitions:

Original Products

Goods that are the first of their kind in terms of design, technology, or usability, often created by the original inventor or producer.

Distinct Name

A unique identifier or branding element that sets a product, service, or entity apart from others in the market.

Different Market Segment

A distinct subset of a market composed of individuals or organizations sharing one or more characteristics that cause them to have similar product needs.

Multiproduct Branding

A marketing strategy where a single brand name is used for the sale of two or more related products.