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Tactical Planning Involves Making Decisions About Which Customers to Serve

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True/False

Tactical planning involves making decisions about which customers to serve, what products or services to sell, and the geographic areas in which the firm will compete.


Definitions:

Libel

A form of defamation expressed in print, writing, pictures, or signs, damaging a person's reputation without just cause or excuse.

Slander

A false and defamatory oral statement about a person, harming their reputation.

Permanent

Permanent describes something that is intended to last or continue indefinitely, without an anticipated end or change.

Punitive Damages

Financial compensation awarded to a plaintiff, over and above actual losses, to punish the defendant for particularly wrongful acts and deter future similar acts.

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