Exploring _________ Data First Helps Marketers Minimize Marketing Research Costs

question 177

Multiple Choice

Exploring _________ data first helps marketers minimize marketing research costs.

• A)focus group
• B)newly created survey
• C)primary
• D)secondary

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Definitions:

Standard Deviation

A measure of the amount of variation or dispersion of a set of values, indicating how spread out the values are.

Normally Distributed

Describes a data distribution that follows a bell curve, where most observations cluster around the central peak and probabilities for values taper off equally on both sides.

Mean

The average of a set of numbers, calculated by summing all the numbers and then dividing by the count of those numbers.

Right-Skewed

A description of a distribution of data where the tail on the right side of the histogram is longer or fatter than the left side, indicating that the mean is greater than the median.