Match the Term with Its Definition

question 48

Essay

Match the term with its definition.Not all terms will be used.
a.demographic variables
b.direct forecasting
c.focus strategy
d.indirect forecasting
e.intellectual property
f.market
g.market analysis
h.marketing mix
-A marketing strategy in which cost-and differentiation-based advantages are achieved within narrow market segments

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Definitions:

Government-Set Barriers

Regulations and policies established by governments to control the entry of firms into certain markets or to protect domestic industries from foreign competition.

Economies of Scale

The cost advantage experienced by a firm when it increases its level of output. The average costs per unit of output decrease with the scaling up of production.

Diamond-Mining Company

An entity engaged in the extraction of diamonds from the earth through mining operations.

Diseconomies Of Scale

The phenomenon where production costs per unit increase as a firm or production process increases in size, often due to inefficiencies.