Match the Term with Its Definition

question 88

Multiple Choice

Match the term with its definition
-A principle that maintains that 80 percent of a company's sales will come from 20 percent of its customers

• A)80/20 principle
• B)customer database
• C)customer segmentation strategy
• D)evaluative criteria
• E)evoked set
• F)post-purchase dissonance
• G)recency-frequency-monetary analysis
• H)social classes
• I)touch point
• J)transactional relationship

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Definitions:

Rational

Refers to decision-making that is based on logic and reason, often assuming that individuals choose the option with the greatest personal benefit.

Free Money

Resources or funds received without the requirement for repayment, often perceived as grants or gifts.

Radio Station

A service that broadcasts audio content to the public through radio waves or digital transmissions.

Economic Analysis

Economic analysis involves examining data and using economic theory to understand and predict economic phenomena and inform decisions.