According to Kelley, What Are the Three Sources of Information

question 137

Essay

According to Kelley, what are the three sources of information that people focus on when trying to make an accurate causal attribution? Briefly describe each source.

Recognize the principles of propinquity and how it influences social interactions.

Identify factors that increase conformity within social groups.

Analyze the reasons behind prejudice and the selection of targets.

Distinguish between situational and dispositional attributions.

---

Definitions:

Sales

How revenue from the sale of merchandise is recorded; the total amount charged customers for merchandise sold, including cash sales and sales on account.

Investment Turnover

A ratio that measures the efficiency of a company in generating sales or revenue from its invested assets.

Profit Margin

The ratio of net profits to revenues for a company, indicating the efficiency at which it can convert revenue into profit.

Return on Investment

A financial ratio that calculates the gain or loss generated on an investment relative to the amount of money invested.