The Different Dimensions of Customer Relationship Management Include All of the Following

question 26

Multiple Choice

The different dimensions of customer relationship management include all of the following EXCEPT:

• A)strategies to acquire new customers
• B)strategies to keep the customers the company already has
• C)strategies to sell more to existing customers
• D)strategies to categorize customers into groups to understand them better
• E)strategies to choose different types of salespeople to sell different products

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Definitions:

Rawlsian Social Welfare Function

A concept based on John Rawls' theory of justice, prioritizing the well-being of the least advantaged members of society in the allocation of resources.

Utility

In economics, utility is a measure of the satisfaction or happiness that a consumer derives from consuming goods and services.

Mayor

An elected official who acts as the head of a city, town, or municipality, responsible for implementing and overseeing local government policies and functions.

Social Welfare

The well-being of a community in terms of health, prosperity, and happiness, often considered in economics and social policy decision-making.