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Mass Customization Refers to the Ability to Individualize Product and Service

question 24

True/False

Mass customization refers to the ability to individualize product and service offerings to meet specific buyer needs.


Definitions:

Mutual Ownership

A form of ownership where an institution, such as a mutual insurance company or building society, is owned by its members or policyholders.

Direct Control

The ability of an entity to influence the operations and financial decisions of another entity directly, often through ownership of voting shares.

Indirect Control

The ability to influence or dictate the actions of another company or entity, not through direct ownership, but through other means such as contractual agreements or through a third party.

Income Tax Expense

The cost incurred by businesses or individuals due to income taxes, reflecting the portion of earnings allocated to meet tax obligations.

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