When Customers Feel Uncertain About Their Ability to Evaluate Services

question 42

Multiple Choice

When customers feel uncertain about their ability to evaluate services with high levels of credence qualities such as banking and insurance,the ________ dimension of service quality is likely to be particularly important.

• A) Reliability
• B) Responsiveness
• C) Assurance
• D) Empathy
• E) Tangibles

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Definitions:

Bonds Outstanding

Refers to the total amount of bonds that are currently issued by a corporation or government and not yet redeemed.

Yielding

Refers to the earnings generated and realized on an investment over a particular period of time, typically expressed as a percentage.

Common Stock

Shares of ownership in a corporation, granting holders voting rights and a share in the company's profits via dividends.

Tax Rate

The part of financial proceeds that the government mandates as tax payment from individuals or companies.