Which of the Following Is an Example of the People

question 48

Multiple Choice

Which of the following is an example of the people element of an airline company's services marketing mix?

• A) Pilots
• B) Baggage handlers
• C) Customers
• D) Flight attendants
• E) All of the above

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Definitions:

Sale of Goods

A transaction between a buyer and a seller in which ownership of physical products is transferred in exchange for money or other compensation.

Writing Requirement

A legal principle that certain types of contracts must be in writing to be enforceable.

Writing Requirement

A legal standard mandating that certain contracts or agreements must be in written form to be considered valid, often to ensure clarity and evidence of the terms.

Merchants

Business people or companies engaged in retail or wholesale trade of goods or services.