Companies That Do Not Emphasize Service to Customers or Do

question 57

Multiple Choice

Companies that do not emphasize service to customers or do not anticipate long-term customer relationships typically use a _____ plan.

• A) bonus
• B) point
• C) straight salary
• D) combination
• E) straight commission

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Definitions:

Self-Esteem

The beliefs we have about our own worth following the self-evaluation process.

Cheerfulness

A state of being visibly happy, positive, and showing a bright outlook.

Emotional Labor

The process of managing one’s feelings to present positive emotions even when they are contrary to one’s actual feelings.

Display Rules

Basic norms that govern which emotions should be displayed and which should be suppressed.