Examlex
Discuss the following statement: "A satisfied customer is a salesperson's most profitable resource."
Shopping Product
Goods that consumers purchase and select after comparing quality, price, and style from several sellers, spending considerable effort in making decisions.
Specific Brands
Brands that are identified and differentiated by unique characteristics, appealing to particular segments of consumers.
Convenience Product
A type of product that is widely available and requires minimal effort from the consumer to purchase, often bought out of convenience.
Discretionary Product
Products that are non-essential and purchased with disposable income; the purchase can be delayed without significant consequence.
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