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Table 8-2
Diamond Jeweler's is trying to determine how to advertise in order to maximize their exposure.Their weekly advertising budget is $10,000.They are considering three possible media: tv,newspaper,and radio.Information regarding cost and exposure is given in the table below: Let T = the # of tv ads,N = the # of newspaper ads,and R = the # of radio ads
-According to Table 8-2,which describes a media selection problem,what would the objective function be?
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