A Salesperson Who Wants to Make Effective Use of Handouts

question 32

Multiple Choice

A salesperson who wants to make effective use of handouts during his or her sales presentation should:

• A)avoid having any white space.
• B)let the goal of the presentation determine what information should be included in the handout.
• C)remember information overload is better than information underload.
• D)use text rather than graphics whenever possible.
• E)use homemade-appearing handouts to avoid appearing too sophisticated.

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Definitions:

Comparative Advantage

An economic principle that states a country or individual can produce a good or service at a lower opportunity cost than others.

Consumption Point

A specific point on a consumer’s budget constraint that shows the combination of different goods or services they will consume to maximize utility.

Wheat

A cereal grain considered a staple food in many parts of the world, used to make products like bread, pasta, and cereal, among others.

Cattle

Domesticated large animals raised in agriculture for purposes like meat (beef), milk, or hide production.