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Valerie's goal as a sales rep is to add _______, which is the total benefit that her company's products and services provide to the buyer.
Market Failure
The inability of a market to bring about the allocation of resources that best satisfies the wants of society; in particular, the overallocation or underallocation of resources to the production of a particular good or service because of externalities or asymmetric information, or because markets fail to provide desired public goods.
Producer
An individual, company, or entity that creates goods or services to satisfy consumer demands.
Consumers
Individuals or entities that purchase goods and services for personal use or consumption.
Pay
Pay denotes the salary or wages received by a worker as compensation for their labor or services to an employer.
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