On Average, Salespeople Send Less Than 35 Percent of Their

question 27

Essay

On average, salespeople send less than 35 percent of their time in face-to-face meeting with customers and prospects. What are they doing with the rest of their time?

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Definitions:

New-product Development

The complete process of bringing a new product to the market, from idea generation to commercialization.

Business Analysis

The practice of evaluating business needs, processes, and operations to identify improvements and solutions to business problems.

Marketing Strategy

Marketing strategy is a long-term approach outlining how a business will target potential customers and convert them into actual customers, integrating all marketing goals and policies.

Financial Projections

Estimates of a company's future financial performance, including income, revenues, expenses, and cash flow over a specified period.