Shared Group Expectations About How Particular Group Members Are Expected

question 68

Multiple Choice

Shared group expectations about how particular group members are expected to behave are called

• A) expectancy effects.
• B) collective standards.
• C) social roles.
• D) norms.
• E) group effects.

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Definitions:

Skimming Pricing Strategy

A pricing strategy where a product is initially sold at a high price, which is gradually lowered to attract more price-sensitive customers.

Home Electronics

Electronic devices intended for everyday use in private homes, such as televisions, refrigerators, and microwaves.

Penetration Pricing

A strategy of setting a low initial price for a product or service to attract customers quickly and gain market share.

Developmental Costs

Expenses associated with the research and development of a company's goods or services before they can be sold commercially.