TABLE 14-19 The Marketing Manager for a Nationally Franchised Lawn Service Company

question 295

True/False

TABLE 14-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0)and 19 had a lawn service (code 1).Additional information available concerning these 30 home owners includes family income (Income,in thousands of dollars)and lawn size (Lawn Size,in thousands of square feet).
The PHStat output is given below:
-True or False: Referring to Table 14-19,there is not enough evidence to conclude that Income makes a significant contribution to the model in the presence of LawnSize at a 0.05 level of significance.

Grasp the fundamental principles of the opponent-process theory of color vision.

Understand the relationship between wavelength, hue, intensity, and brightness.

Comprehend the process of accommodation in the lens of the eye.

Understand the characteristics and functions of cones in the retina and their importance in color vision and detail recognition.