As Consumers Spend More Time Online and Have More Technological

question 55

Multiple Choice

As consumers spend more time online and have more technological tools that enable them to avoid exposure to TV ads, marketers are ________.

• A) investing in flashier television advertisements to attract attention to themselves
• B) buying more air time in an attempt to crowd out their competitors' advertisements
• C) lobbying for legislation that will prohibit the sale of devices that allow consumers to avoid advertising on the basis that such devices are anti-competitive
• D) shifting dollars from traditional display advertising to sites like Facebook that can deliver huge audiences
• E) blocking out any mention of brand names during regular programming

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Definitions:

Dormitories

Housing facilities provided by educational institutions or organizations where individuals, typically students, sleep and live.

Baby Teeth

The first set of teeth in the development of humans and other diphyodont mammals, also known as deciduous or milk teeth.

Physical Growth

The increase in size, strength, and physical capabilities of an organism over time, often focused on during childhood and adolescence.

Adequate Health Care

The provision of necessary medical services and treatments that meet a satisfactory level of quality and accessibility.