Whether a One- or Two-Sided Message Is More Persuasive Depends

question 44

Multiple Choice

Whether a one- or two-sided message is more persuasive depends on all of the following EXCEPT:

• A)whether the audience already agrees with the message.
• B)whether the audience is unaware of opposing arguments.
• C)whether the audience thinks information is being shared in an appropriate way.
• D)whether the audience is unlikely later to consider the opposition.

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Definitions:

Pooled-variances T-test

A statistical method for comparing the means of two populations when it is assumed that both populations have equal variances.

Population Variances

A measure of the spread of a population's values, indicating how much the members of the population differ from the population mean.

Population Means

The average value of a set of characteristics within a total population.

Sample Means

Refers to the average values computed from multiple samples from a population, usually to estimate the population mean.