When Message Recipients Use the Central Route to Persuasion,to What

question 63

Multiple Choice

When message recipients use the central route to persuasion,to what extent is persuasive communication effective?

• A) to the extent that message recipients respond favourably to the message
• B) to the extent that message recipients focus on the weak arguments within the message
• C) to the extent that the message itself arouses psychological reactance
• D) to the extent that message recipients are high in intelligence and self-esteem

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Definitions:

Vygotsky

A Russian psychologist who is best known for his theory of social development, which argues that community and language play central roles in the process of making meaning.

Concrete-Operations

A stage in Jean Piaget's theory of cognitive development where children aged approximately 7 to 11 years can logically reason about concrete situations but not abstract ones.

Formal-Operations

The final stage in Piaget's theory of cognitive development, characterized by the ability to think abstractly and reason logically.

Lev Vygotsky

A Russian psychologist known for his work on cognitive development, specifically the social interaction theory which posits that community plays a central role in the process of making meaning.