________ in the Form of Competing Advertising Messages or Distracting

question 38

Multiple Choice

________ in the form of competing advertising messages or distracting thoughts can impact the reception of a promotional message.

• A) Selective exposure
• B) Symbolic noise
• C) Psychological noise
• D) Informal exposure
• E) Symbolic exposure

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Definitions:

Metaphorical

Pertaining to or characterized by metaphors, using one thing to represent another in order to convey meaning or make a comparison.

Fabricated

implies something that has been made or constructed, often with the intention to deceive or give a false impression.

Descriptive

pertains to the act of describing or detailing attributes, characteristics, or the nature of something.

Antonym

A word that has the opposite meaning of another word.