The Traditional Five Adopter Categories Present in Diffusion Literature Include

question 65

True/False

The traditional five adopter categories present in diffusion literature include all potential consumers present in the marketplace.

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Definitions:

Evaluation

The systematic assessment of a program, process, or activity's effectiveness, quality, or value, often used for improvement or decision-making purposes.

Gender Roles

The social and behavioral norms that are considered culturally appropriate for individuals based on their perceived sex.

Playground Norms

refers to the unspoken rules and behaviors that are accepted and followed by children in playground settings, shaping interactions and social learning.

Sissy

A pejorative term used to describe a person, typically a man, who is perceived as weak, effeminate, or cowardly.