Examlex
In a(n) ________, the consumer ranks a product's attributes in terms of perceived relevance or importance, then compares the various alternatives in terms of the single attribute that is considered most important. When two or more alternatives are comparable for the most important attribute, the consumer rates those alternatives on the basis of the second most important attribute.
Standard Deviation
A statistical metric that quantifies the spread or dispersion of a dataset relative to its mean, highlighting the variability within the data.
Population Mean
The average of all the values in a population, representing a central or typical value for the population.
Convenience Sample
A non-random sample drawn from a part of the population that is close to hand or easy to access, often leading to biases.
Random Selection
The process of choosing a sample from a population in such a way that each member has an equal probability of being chosen.
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