Match the Term with Its Definition

question 58

Essay

Match the term with its definition.
a.Channel of distribution
b.Copyright
c.Patent
d.Product
e.Product item
f.Product life cycle
g.Product line
h.Product mix
i.Product mix consistency
j.Product strategy
k.Sustainable competitive advantage
l.Warranty
-The way the product component of the marketing mix is used to achieve a firm's objectives

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Definitions:

UCS

Stands for Unconditioned Stimulus, a stimulus that automatically triggers a reflexive response without any learning needed.

CS

is an abbreviation that can stand for conditional stimulus in behavioral psychology, representing a previously neutral stimulus that, after being paired with an unconditioned stimulus, elicits a conditioned response.

Extinction

In behavioral psychology, the gradual weakening and disappearance of conditioned response when it is no longer reinforced.

Experimental Neurosis

A pattern of erratic or maladaptive behavior in animals caused by exposure to unpredictable and uncontrollable events, used as a model to study human neuroses.