Post-Purchase Dissonance Has Been Shown to Be Unrelated to Customer

question 39

True/False

Post-purchase dissonance has been shown to be unrelated to customer satisfaction because it occurs after customers have satisfied their needs.

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Definitions:

Behaviorists

Psychologists who focus on observable behaviors and the ways in which learning and environment influence them, often disregarding mental states.

Third Force

A term referring to the humanistic-existential perspective in psychology that emerged as a reaction against the limitations of Freudian psychoanalysis and behaviorism.

Personality Theory

A theory that attempts to explain the patterns of thoughts, feelings, and behavior that make a person unique.

Delicate Brain Surgery

Highly sensitive and precise surgical procedures performed on the brain requiring extreme care and expertise.