CRM Software Programs

question 2

Multiple Choice

CRM software programs

• A)are designed to help companies gather all customer contact information into multiple data management programs.
• B)are often implemented into sales departments first since this area of a company typically generates the greatest amount of customer contact.
• C)will require limited support resources for the proper implementation into the company.
• D)has a finite set of user-friendly tools to assist implementation resulting in more small businesses adopting the programs.

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Definitions:

Sustainable Growth Rate

The maximum rate at which a company can grow its earnings without needing to increase financial leverage or equity financing.

Financial Ratios

Quantitative measures used to assess various aspects of a company's financial health and performance.

Financial Planning

The process of estimating the capital required and determining the company's competition, involves formulating financial policies in relation to procurement, investment, and administration of funds.

Income Statement

A financial statement that shows a company's revenues, expenses, and profit or loss over a specific period of time.