Match the Term with Its Definition

question 60

Essay

Match the term with its definition
a.80/20 Principle
b.Customer database
c.Customer segmentation strategy
d.Evaluative criteria
e.Evoked set
f.Perception
g.Perceptual categorization
h.Post-purchase dissonance
i.Recency-frequency-monetary analysis
j.Touch point
k.Transactional relationship
-A collection of information about a customer,inlcuding demographic data,attitudes,preferences,and other behavioral characteristics,as defined by CRM goals

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Definitions:

Direct Labor

The wages of workers or employees who are directly involved in the production of goods or services.

Applied Factory Overhead

The estimated amount of factory overhead costs assigned to individual units of production.

Continuous Process

A manufacturing or production process that operates 24/7 without interruption, typically in industries like chemicals or oil refining.

Gallons of Output

A measure of production volume, specifically the quantity of output produced or processed, quantified in gallons.