Match the Term with Its Definition

question 84

Multiple Choice

Match the term with its definition.
-A strategy that defines the total market as the target market

• A)benefit variables
• B)customer acquisition costs
• C)market
• D)market analysis
• E)market segmentation
• F)marketing mix
• G)marketing research
• H)multisegment strategy
• I)single-segment strategy
• J)unsegmented strategy (mass marketing)

---

Definitions:

DNA Polymerase

An enzyme that catalyzes the synthesis of DNA strands from deoxyribonucleotides, using an existing DNA strand as a template.

Gene Therapy

A medical technique that modifies or manipulates genes in an individual's cells to treat or prevent disease.

Allergic

Pertaining to or suffering from allergies, a condition where the immune system reacts abnormally to a foreign substance.

Mutating

The process of undergoing changes in the genetic sequence, leading to variations in the genetic makeup of organisms.