Examlex
Discuss how technology has affected advertising and other marketing activities.
Expression
The process of making known one's thoughts or feelings through words, gestures, or artistic mediums.
Influence
The capacity or power of individuals or things to be a compelling force on the actions, behavior, opinions, or development of others.
Loss and Risk Aversion Heuristic
A cognitive bias where people prefer to avoid losses rather than acquiring equivalent gains, indicating a greater sensitivity to losses over gains.
Error
A mistake or inaccuracy, often due to oversight or misunderstanding, which can affect outcomes or validity.
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