Which of the Following Strategies Would a Company Most Likely

question 70

Multiple Choice

Which of the following strategies would a company most likely use to increase customer satisfaction?

• A) decreasing the variety of offered services
• B) divesting
• C) lowering prices
• D) "firing" unprofitable customers
• E) limiting customer experiences with a brand

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Definitions:

Common Stock

A type of equity security that represents ownership in a corporation and entitles its holders to vote on corporate matters and receive dividends.

Journal Entries

The records of financial transactions in the accounting system that document the effects on accounts in a double-entry bookkeeping system.

Dividend Yield

A metric showing the annual dividends a company distributes in comparison to its stock price.

Preferred Shareholders

Investors who own preferred shares in a company, usually entitled to dividends before common shareholders and with certain other financial rights.