The Image of a Product in the Minds of Consumers

question 17

True/False

The image of a product in the minds of consumers is called market segmentation.

---

Definitions:

Resistance Factors

Elements that contribute to an organism's or population's ability to withstand adverse conditions, diseases, or treatments, often discussed in the context of microbiology, public health, and psychology.

Ecosystem

A biological community of interacting organisms and their physical environment, functioning as a unit.

Environment

The surrounding conditions, influences, or forces which affect the life, behavior, and development of individuals or populations.

Wellness

A holistic state of well-being encompassing physical, mental, and social health, not merely the absence of disease or infirmity.