Examlex
Which form of data below can usually be obtained more quickly and at a lower cost than the others?
Impressions
The number of times an advertisement or any digital content is displayed to users.
Target Audience
A specific group of consumers identified as the intended recipients of a marketing message, based on demographic, psychographic, or behavioral characteristics.
Frequency
The average number of times a person in the target audience is exposed to a message or an advertisement.
Complex Ideas
Thoughts or concepts that are composed of multiple elements, requiring significant thought or abstraction to understand.
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