When a Company Interacts One-On-One with Large Numbers of Customers

question 67

Multiple Choice

When a company interacts one-on-one with large numbers of customers to create customer-unique value by designing products and services tailor-made to individual needs,it is following ________.

• A) micromarketing
• B) mass marketing
• C) mass customization
• D) differentiated marketing
• E) localization

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Definitions:

Team Design

it involves structuring and organizing a team in a way that maximizes its effectiveness and efficiency, often considering roles, skills, and communication strategies.

Task Planning

The activity of organizing, outlining steps, and allocating resources necessary to achieve a specific goal or complete a project.

Preplanning

The process of planning in advance, often involves setting objectives, outlining strategies, and preparing for potential challenges.

Online Planning

The process of organizing, scheduling, and executing tasks or projects primarily through digital tools and platforms.