What Is the Following an Example Of? "To Busy,mobile People

question 91

Multiple Choice

What is the following an example of? "To busy,mobile people who need to always be in the loop,the iPad is a multi-touch screen wireless connectivity solution that provides the best way to
experience the Web,email,photos,and videos with just the touch of a finger."

• A) positioning statement
• B) service differentiation
• C) concentrated segmentation
• D) competitive advantage
• E) irresponsible target marketing

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Definitions:

Marginal Benefit

The extra pleasure or benefit obtained from consuming an additional unit of a product or service.

Marginal Cost

Marginal cost is the increase in total cost that arises from producing one additional unit of a product or service.

Optimal Quantity

The quantity that generates the highest possible total profit.

Economic Analysis

The systematic approach to determining the optimum use of scarce resources, involving comparison of two or more alternatives in achieving a specific objective under the given assumptions and constraints.