Why Is It Important for a Brand Promise to Be

question 25

Essay

Why is it important for a brand promise to be simple and honest?

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Definitions:

Research Findings

Research findings are the results, conclusions, or outcomes of a research study. They provide insights, knowledge, or evidence gathered through systematic investigation.

Basic Ethical Principles

Fundamental guidelines that inform ethical decision-making and conduct, such as beneficence, non-maleficence, and justice.

Autonomy

The capacity or right of individuals to make their own decisions freely and independently.

Resiliency

The ability to recover quickly from difficulties; toughness.