Which Type of New-Product Development Process Focuses on Finding New

question 107

Multiple Choice

Which type of new-product development process focuses on finding new ways to solve customer problems and create more customer-satisfying experiences?

• A) concept testing
• B) new-product development
• C) customer-centered new-product development
• D) sequential product development
• E) team-based new-product development

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Definitions:

Small Organizations

Entities typically characterized by a limited number of employees, a specific niche market focus, or a restricted operational scale compared to larger corporations.

Henry Fayol

A French engineer and a key figure in the development of classical management theory, known for his 14 principles of management.

Authority

describes the power or right given to individuals or entities to make decisions, issue orders, and enforce obedience.

Unity of Command

A principle in management stating that each employee should report to one and only one supervisor, to avoid confusion and conflict.