Examlex
According to a survey gauging people's reactions to scientific evidence that smoking cigarettes causes cancer:
Encoding Specificity Effect
The phenomenon that memory recall is most effective when the information available at the time of encoding is also available at the time of retrieval.
Primacy Effect
A cognitive bias that results in a person remembering information presented at the beginning of a list better than information in the middle or at the end.
Recency Effect
The tendency to remember the most recently presented items or experiences more efficiently than those presented earlier.
TOT Effect
The Tip of the Tongue phenomenon, a state where one cannot quite recall a familiar word but feels that retrieval is imminent.
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